Cleaning Services

Automagically Clean

7,400+ qualified leads generated
Automagically Clean

The Challenge

In Q3 & Q4 2024, a small team running Automagic Solutions, created a "business-in-a-box" residential and commercial cleaning business that they sold to over 200 investors, encompassing over 400 US markets. This growth happened without any consideration to the marketing and operational systems needed to support this type of growth. Each investor was given the opportunity to create their brand for the business.

  • Build visibility under a single and trusted brand
  • Define operating territories for 400+ US markets
  • Generate qualified leads across the country that would convert quickly
  • Automate customer outreach and support
  • Improve internal operations and infrastructure
  • Train both internal and external teams to handle rapid growth

The Solution

We implemented a complete growth system that combined consolidated brand development, multi-location paid and organic marketing efforts, AI-driven sales automation, custom operations technology, contracted support teams and a comprehensive training program.

Technology Solutions

  • Designed, developed, and deployed over 200 unique websites
  • Managed 400+ accounts in a custom all-in-one CRM & marketing growth system that we designed to support cleaning businesses
  • Developed a custom AI-voice phone system that could handle off-hour sales and customer support
  • Set up a phone system with 400+ SMS and voice capable numbers connected to our AI-voice technology and integrated with all 400+ CRM accounts
  • Set up internal communication channels to support cross-team management

Branding, Marketing, Sales & Training Solutions

  • Consolidated 200 individually marketed brands into one brand—Automagically Clean
  • Set up and managed over 200 Facebook business pages
  • Created unique organic marketing content for all pages
  • Set up and managed over 100 ad campaigns
  • Designed a customer referral and review program
  • Ran marketing outreach using online service forums
  • Contracted, trained and managed a 10-person sales team with 1 sales manager and 10-person account management team with 1 operations director
  • Designed a smooth handoff between our AI-phone system and the sales reps and account managers
  • Designed an automated, AI-driven, cleaner hiring process
  • Created training for our technology systems, internal Automagic Solutions teams, cleaners and contracted EPICVision teams

Key Results

7400+
Qualified Leads Generated
in under a year
100
Locations Launched
in less than 9 months
1289969
People Reached
by national and local ad campaigns
$103962
Ad Spend
with average CPL of $13.90
10
Lead-to-Booking Time
< 10 minutes through sales automation
  • Booking rates doubled after AI and sales automation rollout
  • Created seamless integration between 200+ individual investor brands and unified national brand
  • Established scalable infrastructure supporting 400+ territories